Jamaica seeks to secure 50,000 German tourists by 2020

With Jamaica welcoming just over 20,000 German tourists last year, Jamaica Tourism Minister Hon. Edmund Bartlett has mandated the Jamaica Tourist Board (JTB) and key tourism officials to double that number to 50,000 German tourist arrivals to the island by 2020.

He made the point while meeting with the leadership of the world’s largest tour company, TUI Group, in Berlin, Germany. Minister Bartlett noted that the Tourism Ministry and the JTB will be working closely with TUI to achieve the target. TUI Group brought over 150,000 tourists to Jamaica’s shores last year.

TUI Group ke k'hamphani e kholo ka ho fetisisa ea boikhathollo, maeto le bohahlauli lefatšeng, 'me e na le mekhatlo ea maeto, lihotele, lifofane, likepe tse tsamaeang ka sekepe le mabenkele a mabenkele. Sehlopha se na le lik'hamphani tse tšeletseng tsa lifofane tsa Europe - e leng likepe tse kholo ka ho fetisisa tsa matsatsi a phomolo Europe - le bahahlauli ba robong ba lulang Europe. TUI e thathamisitsoe ka kopanelo Frankfurt Stock Exchange le London Stock Exchange e le karolo ea FTSE 100 Index.


Motsamaisi e Moholo oa Boto ea TUI David Burling a hlokomela boemo ba bohlokoa ba Jamaica mererong ea kholo ea k'hamphani lilemong tse 5 tse tlang, a totobatsa "sebaka sa pele" sa sehlekehleke sena se nang le setso se ruileng haholo le khoebo e pheta-phetoang haholo. O khothalelitse Letona ho eketsa palo ea lihotele tsa Jamaica e le ho boloka khoebo le kholo ea kholo lilemong tse tlang.

Ho sa le joalo, Bartlett o hlakisitse letoto la matsete a lihotele a seng a phethiloe kapa a methating ea kaho ho thusa ka tlhoko e ntseng e eketseha.

Bartlett ea ileng a ikopanya le Jeremane ke Mookameli oa Bohahlauli, Paul Pennicook; Moeletsi e Moholo le Setsebi sa Leano la Lipuisano, Delano Seiveright le liofisiri tse ling tse phahameng tsa bohahlauli ba phatlalalitse pejana bekeng hore e 'ngoe ea lifofane tse etelletseng pele Europe, Eurowings, e leng setsi sa e 'ngoe ea lik'hamphani tse kholo ka ho fetisisa tsa lifofane, Lufthansa, e tla qala ho sebetsa habeli ka beke le beke pakeng tsa Jeremane. sebaka se seholo se nang le baahi ba toropo le Montego Bay ho qala ka la 3 Phupu selemong sena.

Lifofane tse reriloeng li tla sebetsa Mantaha o mong le o mong le Labohlano ho tloha Cologne/Bonn, 'me li tla sebelisa sefofane sa bona sa Airbus 330 se nang le litulo tse 310. Lifofane li tla qala ka Phupu 3 ho isa ho Mphalane 27, 2017 'me li tla tlisa litulo tse fetang 10,000 ho tloha Jeremane bakeng sa lehlabula. Eurowings e se e tsebisitse Bartlett le sehlopha sa hae hore ba tla eketsa ts'ebeletso ho fihlela mariha ka hore litulo tseo li bulehe hore li rekisoe matsatsing a seng makae.

Ts'ebeletso e ncha e reriloeng e tla tlatselletsa lits'ebeletso tsa hira tsa beke le beke tse tsamaisoang ke sepalangoang sa lifofane sa Jeremane sa Condor ho tloha litoropong tsa Jeremane tsa Frankfurt le Munich ho ea Montego Bay.

Seiveright o hlokometse hore Jeremane e ntse e etsoa opereishene ke Bartlett ha a ntse a matlafatsa boiteko ba ho holisa lekala la bohahlauli la Jamaica le ho kenya letsoho haholo kholong le nts'etsopeleng ea naha.

Bartlett le sehlopha sa hae haufinyane ba tlohile Berlin, Jeremane ka mor'a ho nka karolo pontšong e kholo ka ho fetisisa ea khoebo ea bohahlauli lefatšeng, ITB Berlin le Foramo ea Machabeng ea Matsete ea Lihotele.

Bartlett kamora kopano le Honorary Consuls ea Jamaica ho tsoa ho potoloha Jeremane le Europe ka bophara Boemeling ba Jamaica Berlin, o ile a bonts'a sepheo sa hae sa ho khetha Baemeli ba 'maloa ba Jamaica ba Honorary Consuls ho la Europe e le, ba sa lefuoa, Baeletsi ba Bohahlauli ofising ea hae, ha a ntse a sebetsa ho holisa karolo ea mmaraka haholo. bakeng sa bahahlauli ba eang Jamaica ba tsoang linaheng tse 'maloa tsa bohlokoa tsa Europe ho kenyeletsoa Jeremane.
O tla phethela khato ena ho latela lipuisano le Letona la Litaba tsa Kantle ho Naha le Khoebo ea Kantle, Mohlomphehi. Kamina Johnson-Smith.

Bartlett also participated in a special press briefing to boost publicity worldwide for the United Nations World Tourism Organization’s (UNWTO) historic Global Conference on Building Partnerships for Sustainable Tourism for Development, which has now seen the World Bank Group come on board as partners. The event, which is being hosted by Jamaica, will run from November 27 to 29, 2017, at the Montego Bay Convention Centre.


PHOTO: HM, TUI Meeting – Tourism Minister Edmund Bartlett and his team met with TUI Group Executives at their Berlin, Germany, office. On the left side of the table, TUI Executives (from far left) Dr. Ralf Pastleitner, Head of Brussels, Belgium Office TUI GROUP; Mr. Garry Wilson, Managing Director – Product & Purchasing TUI GROUP; Mr. David Burling, Member of the Board TUI GROUP; Mr. Frank Püttmann, Head of Public Policy TUI GROUP office Berlin; Mrs. Antonia Bouka, General Manager-Tourist Board & Hotel Partnerships Product & Purchasing TUI GROUP and a TUI Public Policy Advisor; (on the right side) Ms Michelle Fox, JTB United Kingdom Representative; Her Excellency Margaret Jobson, Ambassador to Germany; Hon. Edmund Bartlett, Minister of Tourism; Mr. Paul Pennicook, Director of Tourism; Mrs. Marcia McLaughlin, Deputy Director of Tourism; Mr. Delano Seiveright, Senior Advisor and Senior Communications Strategist;  and Mr. Gregory Shervington, (hidden), JTB Germany representative.